A network fundraiser involves time and, well, lots of networking to pull off, from campaign preparation to network building. It’s certainly worth the effort to design a network fundraising if you can build a strong network since it can help you long after your campaign is over. Here is a guide to become a successful network fundraiser if you have never dipped your toe into the pool of network fundraising.
You must choose the type of fundraiser to hold or develop a campaign theme before you can begin seeking out fundraisers. If you’re not sure where to begin, observe the types of fundraising events that other organizations in your neighborhood have held. To replicate their fundraising success, think about the factors that contributed to it. Then, think about how you may differentiate your fundraising event. You want your campaign to be distinctive in order to grab people’s attention and inspire your supporters to host fundraisers for your cause.
Start hiring your fundraisers once you’ve begun preparing your campaign and have an idea of how your fundraising will appear. Create a network of contacts and connections to identify people who are eager to raise money. The ideal candidates to hire are those who have a lot of influence and their own extensive networks. Contact local influencers, politicians, and celebrities who may be familiar with the goals of your group.
You can also start within your organization to find influential people with ties to the greater community. Your best bet as well-connected network fundraisers and a fantastic starting point is typically your board members, donors, and volunteers who are the most engaged. Once you’ve exhausted the direct network of your company, look online to see if there are any networking events taking place nearby. You can network with companies and possible business partners at these events.
Whether you already have business partners, get in touch with them and ask if they’d be willing to encourage their staff to raise money for you. Many companies and enterprises have internal philanthropy initiatives where workers are encouraged to lead fundraising teams or volunteer with nonprofits.
Your fundraisers must feel supported and confident that they may turn to you for assistance. To build your relationship with each of your fundraisers, you might start by scheduling individual meetings with them. Ask them about their hobbies and potential fundraising ideas, and then offer them suggestions on how to handle any difficulties they may foresee.
Your fundraisers have gone above and beyond the typical donor in helping your nonprofit’s ability to carry out its purpose. It’s crucial to reward and recognize current fundraisers for all they have accomplished for your organization in order to get supporters enthusiastic about potentially joining your fundraising network and to make them feel valued and significant.